THE TAP FIELD GUIDE

Write a job ad
people can act on.

Help candidates decide whether the role is right for them before asking them to apply.

Use a recognisable job title

Choose the title a candidate would use for the work. Explain unusual internal titles in the description rather than relying on jargon.

Get the filters right

Choose the relevant industry, employment type, country and location. Be clear about on-site, hybrid or remote work and any location restrictions.

Describe the work and essentials

Explain responsibilities, team context and what success looks like. Separate essential requirements from preferences so candidates can assess their fit.

Make the practical details useful

Include an accurate salary range when you can, along with hours, benefits and the hiring process. Ensure the details match the actual vacancy.

Check branding and the application journey

Preview your logo, banner and text on a phone. Check where Apply takes the candidate and what they need to submit. Publish the approved version and close it when the role is no longer available.

PUT IT INTO PRACTICE

See the workflow inside TAP.

Explore fictional roles and candidates before setting up your own workspace.